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Media Buying · Luxury Hospitality

Acquisition for luxury hospitality

We help premium hotels and hospitality groups take back control of their demand: less OTA dependency, more direct bookings and revenue driven by data. Every account is structured by market and by language.

ROASDirect BookingsRevPAR
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AccorSofitelOrient Express
Markets we cover

We operate hotel accounts internationally, with a dedicated campaign structure per city, source market and language.

Bruxelles Paris Genève Venise Marrakech Dubaï Londres
Our approach

How we run your campaigns

Direct bookings

Capture branded demand and redirect OTA traffic to your more profitable direct channel.

Brand protection

Split brand and non-brand to defend your name and win new travelers.

Market segmentation

Multilingual campaigns targeted by source market and seasonality.

Revenue optimization

Optimize on ROAS, RevPAR and real booking value, not clicks.

Platforms Meta Ads Google Ads TikTok Ads
In brief

A luxury hotel that lets OTAs capture its demand gives away part of its margin and its direct link with travellers. Our work is to bring that demand back to your own channel: we protect your name on search, reach high-value travellers at the right moment and steer every campaign on real revenue rather than traffic.

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Acquisition that brings your bookings back to direct

Hotel demand follows very different seasons, source markets and occasions. A wellness stay in low season, a city break or a suite booked for an event call for neither the same message nor the same budget. We build acquisition that follows this rhythm, to fill your quiet periods and make the most of your strong ones without discounting your rates. A trade fair, a festival or a peak tourist season shifts demand from one week to the next, and we adjust bids accordingly.

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Our approach for luxury hospitality

Every account begins with a reading of your booking calendar, your source markets and the average value of a stay by season. We then connect your campaigns to your booking engine, to measure real room nights rather than clicks alone. This foundation lets us steer budget toward the markets and periods where each euro invested returns the most. We set distinct profitability targets depending on whether we are filling a standard room or selling a suite, because their margins differ.

We work language by language and market by market, because a traveller from Brussels, London or the Gulf does not search the same way. Ads, landing pages and offers are adapted to each audience in its own language. In parallel, we defend your brand on search so intermediaries do not resell your own reputation, and we open non-brand acquisition where the demand exists.

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Why entrust your hotel acquisition to FronxSolutions

FronxSolutions is a Belgian agency and a Google Partner. You stay the owner of your advertising accounts, your web platform and your booking data. Nothing is locked to us: if one day you entrust your acquisition to another team, you leave with your full history and your access. That freedom obliges us to earn your trust season after season, through results.

You keep a dedicated contact who knows your property and your seasonality. Our reporting stays clear: direct revenue generated, booking value and the share won back from OTAs, with no metrics that inflate the numbers while saying nothing. We agree the priorities with you before acting and explain every decision in language you understand. The relationship lasts because direct revenue grows, not because a contract holds you.

Frequently asked questions
How do you increase an hotel’s direct bookings?

We protect your brand on search, capture non-brand demand and improve booking journeys, reducing OTA dependency and growing direct revenue.

Do you work with international hotel groups?

Yes. Our specialists have operated accounts for 50+ hotels worldwide, with a per-market and per-language structure.

What advertising budget is needed to start?

It depends on your markets and seasonality. We always start with a free audit that defines the right budget and plan.

Can your business generate more clients online?

Book a free audit with FronxSolutions and discover your potential.